GuideForce Solutions
Build Your Marketing Plan
Get a marketing strategy that attracts the best customers for your business.
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Benefit from our proven approach that:
- Engages prospects with the highest propensity to become customers.
- Grows your business faster.
- Helps you gain a foothold and earn market share.
You will get:
- Guidelines for choosing strategies and tactics.
- A situation analysis and market research to drive the direction of your plan.
- A 12-month adaptable road map and two segment-specific strategies.
- Audience-aligned marketing mix recommendations.
Get Media Coverage
Get the right press coverage, speak at the right events and earn the right awards to propel your business forward.
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We support your efforts to stand out in meaningful ways by:
- Positioning your company as an industry leader.
- Getting press coverage, awards and speaking opportunities that will drive sales.
- Getting high-impact, thought-leadership positioning where it counts.
You will get:
- Identification of targeted outlets and programs to deliver the best results.
- Guidelines for landing the best opportunities.
- Recommendations for winning promotional positioning.
Launch Your Company or Solution
Let us help you get to market faster. Start off on the right foot with an outstanding launch.
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Use our experience to:
- Build excitement and engagement.
- Drive immediate opportunities.
- Deliver business results and create early stage momentum.
You will get:
- Pre-launch strategies and tactics to use for the best results.
- A market, competitive and situation analysis so you know your messages are just right.
- Launch and post-launch guidelines so your entire team is on message and all your efforts deliver results.
- Specific results-oriented recommendations you can execute to drive sales opportunities.
Develop a Brand Strategy
Be 100% confident and leave nothing to chance when it comes to your messaging.
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Use our Messaging and Positioning Framework to create:
- High-impact compelling reasons to buy.
- Meaningful customer engagement.
- Connections with the right clients.
You will get:
- Value statements that address the primary client desired outcomes.
- A competitive review that will ensure your company stands out.
- Audience profiles that define the right messages.
- Cross-functional alignment so everyone works toward the same goals.
Content that Counts
Create the right content that will help your customers navigate their way to a purchase.
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Win more customers with content that will:
- Deliver the right stories at the right time.
- Create reasons for your clients to act sooner.
- Drive more opportunities with meaningful client communications.
You will get:
- A defined publishing strategy.
- Mapping for each stage in the buying process.
- Recommendations for a storyline approach that drives sales.
Digital Marketing
Don’t just do social. Do it right. Use the right platforms to reach your audience. Develop successful digital relationships.
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Get digital, mobile, and social working for you. Our approach delivers:
- Engagement with the right influencers.
- Opportunities to join conversations that will drive sales.
- Impact in the right places at the right time.
You will get:
- Clear on the platforms to use, why and how to use each effectively.
- Guidelines for the messages and keywords that will position your company for growth.
- Recommendations on who to follow, share and why.
- A plan for how to reach your audiences and effectively develop opportunities.
Build a Partner Channel
Make every partnership count and help expand your business in the process.
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We help you grow your business with partners with a program that will:
- Engage and sign on more partnerships faster.
- Get a buying-process-focused approach that drives results.
- Remove roadblocks to creating a successful ecosystem.
You will get:
- A channel development strategy.
- A messaging framework that gets partners selling fast.
- A clear plan for expanding partnerships and your network.
Develop Thought Leadership
Demonstrate the impact your company is making – All designed to position your company for growth.
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Highlighting your company leaders delivers results by:
- Telling your story in a unique forum.
- Demonstrating your thought-leadership.
- Developing an original, customized article, social media campaign and video package.
You will get:
- 800-1500 word custom story.
- Social media campaign.
- Video to promote story and enhance engagement results.
- Sharing options and amplification.
Customize Your Support
Our customized services mean you get the support you need only when you need it.
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Our customized services provide:
- C-level guidance and support without the overhead.
- A quick way to get a project completed.
- Scale your ability to deliver great marketing.
You will get:
- Flexible marketing services delivered OnDemand.
- Dependent upon project type.
- Contact us and tell us about your project.