GuideForce Solutions

Build Your Marketing Plan

Get a marketing strategy that attracts the best customers for your business.

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Benefit from our proven approach that:

  • Engages prospects with the highest propensity to become customers.
  • Grows your business faster.
  • Helps you gain a foothold and earn market share.

You will get:

  • Guidelines for choosing strategies and tactics.
  • A situation analysis and market research to drive the direction of your plan.
  • A 12-month adaptable road map and two segment-specific strategies.
  • Audience-aligned marketing mix recommendations.

Get Media Coverage

Get the right press coverage, speak at the right events and earn the right awards to propel your business forward.

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We support your efforts to stand out in meaningful ways by:

  • Positioning your company as an industry leader.
  • Getting press coverage, awards and speaking opportunities that will drive sales.
  • Getting high-impact, thought-leadership positioning where it counts.

You will get:

  • Identification of targeted outlets and programs to deliver the best results.
  • Guidelines for landing the best opportunities.
  • Recommendations for winning promotional positioning.

Launch Your Company or Solution

Let us help you get to market faster. Start off on the right foot with an outstanding launch.

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Use our experience to:

  • Build excitement and engagement.
  • Drive immediate opportunities.
  • Deliver business results and create early stage momentum.

You will get:

  • Pre-launch strategies and tactics to use for the best results.
  • A market, competitive and situation analysis so you know your messages are just right.
  • Launch and post-launch guidelines so your entire team is on message and all your efforts deliver results.
  • Specific results-oriented recommendations you can execute to drive sales opportunities.

Develop a Brand Strategy

 Be 100% confident and leave nothing to chance when it comes to your messaging.

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Use our Messaging and Positioning Framework to create:

  • High-impact compelling reasons to buy.
  • Meaningful customer engagement.
  • Connections with the right clients.

You will get:

  • Value statements that address the primary client desired outcomes.
  • A competitive review that will ensure your company stands out.
  • Audience profiles that define the right messages.
  • Cross-functional alignment so everyone works toward the same goals.

Content that Counts

Create the right content that will help your customers navigate their way to a purchase.

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Win more customers with content that will:

  • Deliver the right stories at the right time.
  • Create reasons for your clients to act sooner.
  • Drive more opportunities with meaningful client communications.

You will get:

  • A defined publishing strategy.
  • Mapping for each stage in the buying process.
  • Recommendations for a storyline approach that drives sales.

Digital Marketing

Don’t just do social. Do it right. Use the right platforms to reach your audience. Develop successful digital relationships.

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Get digital, mobile, and social working for you. Our approach delivers:

  • Engagement with the right influencers.
  • Opportunities to join conversations that will drive sales.
  • Impact in the right places at the right time.

You will get:

  • Clear on the platforms to use, why and how to use each effectively.
  • Guidelines for the messages and keywords that will position your company for growth.
  • Recommendations on who to follow, share and why.
  • A plan for how to reach your audiences and effectively develop opportunities.

Build a Partner Channel

Make every partnership count and help expand your business in the process.

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We help you grow your business with partners with a program that will:

  • Engage and sign on more partnerships faster.
  • Get a buying-process-focused approach that drives results.
  • Remove roadblocks to creating a successful ecosystem.

You will get:

  • A channel development strategy.
  • A messaging framework that gets partners selling fast.
  • A clear plan for expanding partnerships and your network.

Develop Thought Leadership

Demonstrate the impact your company is making – All designed to position your company for growth.

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Highlighting your company leaders delivers results by:

  • Telling your story in a unique forum.
  • Demonstrating your thought-leadership.
  • Developing an original, customized article, social media campaign and video package.

You will get:

  • 800-1500 word custom story.
  • Social media campaign.
  • Video to promote story and enhance engagement results.
  • Sharing options and amplification.

Customize Your Support

Our customized services mean you get the support you need only when you need it.

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Our customized services provide:

  • C-level guidance and support without the overhead.
  • A quick way to get a project completed.
  • Scale your ability to deliver great marketing.

You will get:

  • Flexible marketing services delivered OnDemand.
  • Dependent upon project type.
  • Contact us and tell us about your project.